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Google Analytics

Google Analytics is an industry standard freemium web and mobile analytics package.

Google Analytics is the closest any marketing app has ever come to being a household name, but does that automatically make it the best option?

Compared to its competition, Google Analytics is perhaps the simplest all-in-one analytics tool you could use. Without any configuration, it just works. All you need to do is copy and paste a single line of Javascript to your website (or, if you’re using a platform like WordPress, install a plugin).

https://google.com/

Google Analytics Pricing

  • Free for up to 10 million hits per month

  • Enterprise pricing available beyond that

Google Analytics Features

  • Collect and visualize visitor and traffic data from your website or app

  • Analyze your audience’s behaviour to understand their flow as they move from one spot to another on your site

  • Create custom funnels, variables, and metrics to analyze the customer path to purchase

  • Integrate with Google AdWords to understand your demographics and re-market your products or services

  • Segment your audience and use that information to create ads targeted to specific demographics

  • iOS and Android apps available

Related Links

I Done This
Analytics

I Done This

I Done This makes it easy to track and celebrate the progress that you and your colleagues make at work every day. We email you at day’s end and ask, “What’d you get done today?”

Zoho Analytics
Analytics

Zoho Analytics

Powerful online reporting and business intelligence service, with an intuitive drag-and-drop interface that enables in-depth analysis and easy reporting.